We are all overwhelmed with email. Here's what I do: I send out one weekly newsletter plus a very FEW additional emails. There's usually one per month to announce a new course at Great Little Seminar. And there will be a few more when I launch a new product.
I respect my mailing list because it connects me to you. I sell products and services to the public and I don't want to alienate them by spamming them or causing others to spam them.
- Karl W. Palachuk